Context
The problem
The product needed to react when a user came near a relevant location such as a retail outlet with an offer or an airport. The location data was not only GPS-driven; it also included network-triangulated signals, which made proximity evaluation a streaming systems problem rather than a simple static lookup.
The pipeline handled real-time customer location signals, including triangulation-driven location beyond GPS alone, and evaluated proximity against known points of interest for downstream offer and action workflows.